Friday, December 18, 2015
Tuesday, July 7, 2015
SEO NH Web Design Services
The ultimate way to generate results online is through Search Engine Optimized - SEO NH Web Design. The reason being is that we actually follow Google’s guidelines when we do website design which makes Google love your site. Google will then rank you higher in search results so you can generate more business online. This is why Search Engine Optimized (SEO) NH web design is so important.
SEO NH - Search Engine Optimization
This is the science of ranking better in search engines to get more exposure. Our SEO NH company can help you rank to gain more exposure and leads online.
Simply put, SEO is broken down into two main categories, which are On-Page SEO and Off-Page SEO. On-Page refers to changes we make to your actual website pages. Off-Page refers to what we do external outside of your website such as if we filled out a yellow pages online listing with your website link in it. We would be creating a link which would help increase the credibility associated with your website in the eyes of Google. Google uses links to determine how much exposure you get in the search results.
SEO is a larger initial investment but once implemented correctly creates a snowball effect of new business for your company. Ranking in search engines is complex but the simplified version is we make sure your website is up to the latest Google standards. Why Google? Because it is the largest search engine in the planet. Also many of their standards play well with the other search engines also.
NH Web Design & Mobile Development
Your NH Web Design is the core foundation to both your online and offline lead generation. This makes your website and mobile design one of the most important parts of generating new leads and growing your business. In 2015 many industries are seeing more than half of users visiting their website on mobile devices so mobile design and development has become even more important than desktop only based websites.
Graphic Design & Logo Design
Having something professionally designed adds a huge amount of credibility to your brand. Credibility may be one of the most important aspects of whether someone chooses you or your competitor. We can give you a professional face lift for your graphic & logo design.
SEO Internet Marketing Consulting
We will narrow down the most cost-effective and result driven approach for your business by understanding your competition and competitive advantage. Whether you are targeting multiple towns or states, we'll help you determine the right strategy. When deciding what the best way is to generate new business cost-effectively, our lead generation consulting is a profitable solution!
Internet Marketing Measuring & Strategizing
Being strategic is cost-effective, measurable, and result-driven. After understanding your specific business needs, we’ll craft you an integrated lead generation strategy. The ultimate goal will be to generate more leads for your business.
Sunday, June 28, 2015
Monday, April 6, 2015
New Age Word-of-Mouth Marketing for Your Small Business
New Age Word-of-Mouth
Marketing for Your Small Business
Before reading about this huge
growth opportunity for your business let’s all agree on just one thing.
Let’s agree that word-of-mouth
marketing is one of the most influential and cost-effective form of marketing
for small, medium, and large companies.
Now that we are all on the same
page it is important to figure out ways to maximize
word-of-mouth efforts.
IN THE PAST… A person had a
problem that they needed a solution for. It was most common due to convenience
to ask friends and family for input. This input was word-of-mouth marketing which
was highly powerful in persuading a person to go through the company
recommended to them.
This is still effective today.
BUT… Now an even more
convenient and very popular option is available for even the smallest of companies.
InternetWorldStats.com
states, as of June 30, 2012, 78.1% of the United States uses the internet which
equals 245,203,319 people.
Data results from ThePew Internet & American Life Project show that as of February 2012 73%
of all Americans used search engines. This is a 21% increase since January 2002
which is due to convenience and the
fact that 91% of search engine users say they always or most of the time, find
the information they are seeking.
In conclusion, 191,503,792 people
from the United States use search engines. Even as a small niche that makes up
1% of the market you have a target market of 1,915,037. This is a huge
opportunity!
Recharged Business Solutions will
help you determine your target market and tap into your specific segment in a cost-effective
way.
Many small business owners have
not invested in internet marketing services.
YET… They admit to commonly using
search engines to find products and services.
Even if your company offers THE
BEST SOLUTION for an individual, your product or service may not even be “in
the running” since, as the facts previously conclude, your potential customer will
most likely use their favorite internet search engine to look for solutions. This is
very convenient.
New Age Word-of-Mouth marketing has
gone in two directions. The first direction is search engine optimization to
rank better on search results. It is evident that this is a great opportunity
for all businesses.
The second direction is social
media which also happens to boost your search engine optimization.
“Liking” a company on Facebook
tells all your friends and family that you support and recommend a certain company’s
offerings. This is the convenient new
age way of telling your U.S.average of 262 Facebook friends which products are great and that you love!
Twitter is similar but with
“Followers”. Facebook and Twitter should be used to build relationships and a
personality for your company while gaining supporters that are then aimed towards
your site to find more information and ultimately persuade call-to-action.
Search engine optimization and
social media are two important parts of a company’s digital ad spending which
is estimated at $37.31 billion in 2012 by eMarketer
who also claims the likelihood of double-digit growth through 2014.
It is understandable why large
companies spend $50,000+ on their website, hire salaried social media
employees, and put large percentages of their marketing budgets towards internet
marketing.
At Recharged Business Solutions we
understand that small businesses don’t have the marketing budget of larger
companies so we provide services that allow your company to “play like the big
boys” but at a fraction of the cost. We will help you maximize your New Age Word-of-Mouth
Tactics!
Help out your friends and family by
sending them this short article so they too can understand these important
concepts that have changed word-of-mouth marketing.
Also, present this article to
your employer to show great initiative which surely helps you stand out for
upcoming advancement opportunities.
Weighing Your Web Design Options
~ Please bear with me as I describe an additional cost
effective alternative to go about your website.
Our mobile and web design NH company can take care of all your mobile responsive needs so that your website looks great on all devices but let me go ahead and tell you a little real life story...
Since I met you and Brandon at lunch about a month ago, I
really stepped up my website design and developing. Over the past month I have
worked 14 hours per day and 6 days a week on further advancing my professional
web design skills. I build all my sites from the GROUND UP which is more
complex on my part but more rewarding for my clients. I am confident in
building many types of websites including ecommerce. Going through 600 pages of
tutorials over the past month and doing every single one has boosted my web
design capabilities. I also have gotten even more of an ‘itch’ to really learn
about some advanced sweet add-ons for the future.
A website that is built from the GROUND UP saves your money, is less risk, and is more flexible!
This ground up approach does not have continual monthly
fees. It is a one-time fee which saves you more and more money each year
rather than paying a continual price forever. Over the lifetime of a ten year
company with a monthly fee of $39.95 you would be paying $4,794 dollars for a
website that has been relatively the same thing since day one due to limited
flexibility and minimal additional features.
NetIdentity Solutions has the power to increase their
monthly rates as they please. You will be stuck paying whatever they say is the
monthly rate even if it jumps up to $50 or even $60 dollars in years to come.
They know that you will pay whatever price because if you refuse to pay they
delete your site. Sounds like a rental huh? Renting makes your website more of
a liability rather than an asset to your company. This definitely has
sufficient risk.
When I build a site from the ground up, YOU own that site.
The site becomes truly an asset investment rather than a continual fee! Hence
extremely less risk as well.
Building your site from the ground up makes it easier to tweak
anything and add additional features at any time so your site can grow with
your company. It is nice to at least have the option to add any cool ass
features and add-ons you want further down the line. Having unlimited
flexibility is a comforting feeling!
Since the site is completely built from scratch and not
through a drag and drop type builder, it requires its own web hosting. This is
much better because it gives you an option to choose the best host rather than
being stuck with the host you built your site with. Subpar hosts can be damaging
to your company for many reasons including substantial downtimes over the year
where your site will be inaccessible. Small business webhosting that offers
solid security, quick speeds, and < 1% downtime per year cost between $7.99
and $11.99 per month. I host my websites through InMotion Hosting who is a top
small business provider. Since I buy in quantity I get lower prices which
allows me to offer my clients $4.99 per month for top small business
webhosting. This means your annual fee is $59.88. Please compare this annual
cost with the annual cost of your current website to see costs savings.
I suggest you weigh your current option with the option I
just presented and at least understand what the alternative is. If you have any
questions feel free to ask. I will tell you what I tell to every one of my
clients. As a client of Recharged Business Solutions (yup officially registered
with NH now!), I am here to help your company 24/7 because I know problems can
come up that need to be dealt with ASAP.
Monday, March 30, 2015
Why You Should Recharge Your Internet Marketing
Everyone has listings online and at this day in age many companies have a website. Whether you are using a free website builder, had a friend or family member do it for cheap, or went full professional mode - you still need to keep it up to date.
Don't worry though if this article scares you then just know you can count on our NH internet marketing company to take care of all your online marketing needs!
Technology changes very rapidly as we all know at this day and age. When your internet marketing presence is just left to rot it resembles an old rusty car that is broken and doesn't work well since it has been sitting around since 'Nam (Vietnam). This type of online presence that is broken down and unkept really gives a poor reputation for your business.
Business is all about credibility and professionalism which ultimately reduces consumer risk, and the potential for buyers remorse. Who seems like they are more credible, a company who has invested in a professional website or one that has a do it yourself website. Better yet, who would you choose, a company with a website or one without?
The answer is usually the one with the website as they have made an investment in their companies success and are more likely to be thriving. When given the option, and assuming this is an important buying decision such as who will be taking care of your property, the one with the best online presence usually wins.
Now let me describe what I mean when I say wins. He or she who hires the correct online marketing company and is willing to invest, is the one who seizes the online opportunity and generates tons of business online. Actually straight up robs your competitors of online business. If your online presence consists of some listings or a not so hot website, why don't you search for relevant terms to those that your potential clients or customers may type in.
Using the same example as above, say I typed in "landscape company concord nh" well now you can see which competitors more or less have invested in their online efforts and are being chosen over you, who most likely is not on any non-branded search.
Of course now I need to describe branded versus non branded search. Branded search just means searches for your company name specifically such as I was referred to check out Joes Landscaping Services so I typed that company name into Google and hopefully Joe at least ranks in the search results for his own company name. If not then you may even be losing word of mouth referrals from not having a good online presence.
Non branded search on the other hand means ranking for phrases in the search results that are regarding services or products you offer versus your company name. Why is this important?
This is how you generate new business online. People don't know which company they want to be their landscaper per say so they first start with a search of "landscaping company concord NH" or something along those lines. Whoever has invested in ranking well for this phrase or whatever phrase your potential buyers type in, wins.
They win because those who rank higher in the search results gain more search exposure. More search exposure means more clicks to your site from quality visitors and more opportunities to turn visitors into sales and then profits. If you aren't taking advantage of the online opportunity and your competitors are, then they are taking business from you. Its like taking candy from a baby unfortunately. They may even be laughing at how easy they are taking potential new business from you. Or they don't have time to be laughing because their phone is ringing left and right.
If this offends you, well then I would like to be thanked for lighting the fire.
One thing people sometimes say to me is I don't think my business has much of an online opportunity. That is like me looking at a house and saying I think it is safe to live in. I am not a home inspector, I am not a carpenter, I know nothing really about either. Instead of me making the decision, I know that that is not my expertise so I allow a professional to inform me.
Do it yourself internet marketing drives do it yourself results. Plain and simple. Professional internet marketing is not somewhere to cut corners as results are directly affected. Instead it is important to consult with a highly capable professional online marketer who will listen to your business needs and provide cost-effective recommendations on whether there is an opportunity or not.
For those of you who at this point are pretty pissed off and feel helpless and not really sure where to begin, let me make things easier. Take a deep breath and give me a call 603-493-6344. For free, ask me questions, talk about your project, shoot the shit, whatever makes you happy. I am here for you.
Also, point out your top competitors to me and the team at Recharged Business Solutions will reverse engineer anything they have ever done online as well as craft up our own strategy and tactics to surpass your competition and regain lost business.
Pick up your phone, give me a call 603-493-6344 or go to our website at www.rechargedsolutions.com and chat with us online!
We will get your internet marketing turned around in no time, but it is an investment, just as with purchasing better equipment or software for your business.
Don't worry though if this article scares you then just know you can count on our NH internet marketing company to take care of all your online marketing needs!
Technology changes very rapidly as we all know at this day and age. When your internet marketing presence is just left to rot it resembles an old rusty car that is broken and doesn't work well since it has been sitting around since 'Nam (Vietnam). This type of online presence that is broken down and unkept really gives a poor reputation for your business.
Business is all about credibility and professionalism which ultimately reduces consumer risk, and the potential for buyers remorse. Who seems like they are more credible, a company who has invested in a professional website or one that has a do it yourself website. Better yet, who would you choose, a company with a website or one without?
The answer is usually the one with the website as they have made an investment in their companies success and are more likely to be thriving. When given the option, and assuming this is an important buying decision such as who will be taking care of your property, the one with the best online presence usually wins.
Now let me describe what I mean when I say wins. He or she who hires the correct online marketing company and is willing to invest, is the one who seizes the online opportunity and generates tons of business online. Actually straight up robs your competitors of online business. If your online presence consists of some listings or a not so hot website, why don't you search for relevant terms to those that your potential clients or customers may type in.
Using the same example as above, say I typed in "landscape company concord nh" well now you can see which competitors more or less have invested in their online efforts and are being chosen over you, who most likely is not on any non-branded search.
Of course now I need to describe branded versus non branded search. Branded search just means searches for your company name specifically such as I was referred to check out Joes Landscaping Services so I typed that company name into Google and hopefully Joe at least ranks in the search results for his own company name. If not then you may even be losing word of mouth referrals from not having a good online presence.
Non branded search on the other hand means ranking for phrases in the search results that are regarding services or products you offer versus your company name. Why is this important?
This is how you generate new business online. People don't know which company they want to be their landscaper per say so they first start with a search of "landscaping company concord NH" or something along those lines. Whoever has invested in ranking well for this phrase or whatever phrase your potential buyers type in, wins.
They win because those who rank higher in the search results gain more search exposure. More search exposure means more clicks to your site from quality visitors and more opportunities to turn visitors into sales and then profits. If you aren't taking advantage of the online opportunity and your competitors are, then they are taking business from you. Its like taking candy from a baby unfortunately. They may even be laughing at how easy they are taking potential new business from you. Or they don't have time to be laughing because their phone is ringing left and right.
If this offends you, well then I would like to be thanked for lighting the fire.
One thing people sometimes say to me is I don't think my business has much of an online opportunity. That is like me looking at a house and saying I think it is safe to live in. I am not a home inspector, I am not a carpenter, I know nothing really about either. Instead of me making the decision, I know that that is not my expertise so I allow a professional to inform me.
Do it yourself internet marketing drives do it yourself results. Plain and simple. Professional internet marketing is not somewhere to cut corners as results are directly affected. Instead it is important to consult with a highly capable professional online marketer who will listen to your business needs and provide cost-effective recommendations on whether there is an opportunity or not.
For those of you who at this point are pretty pissed off and feel helpless and not really sure where to begin, let me make things easier. Take a deep breath and give me a call 603-493-6344. For free, ask me questions, talk about your project, shoot the shit, whatever makes you happy. I am here for you.
Also, point out your top competitors to me and the team at Recharged Business Solutions will reverse engineer anything they have ever done online as well as craft up our own strategy and tactics to surpass your competition and regain lost business.
Pick up your phone, give me a call 603-493-6344 or go to our website at www.rechargedsolutions.com and chat with us online!
We will get your internet marketing turned around in no time, but it is an investment, just as with purchasing better equipment or software for your business.
Subscribe to:
Posts (Atom)